article·How Investors Think
Sample essay: How an early-stage investor reads a pitch
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Investor thinking · Sample
Entrepreneur · Investor · Educator · Speaker
Building businesses. Backing founders. Sharing what I've learned.
Newsletter
How Investors Think
Essays on how early-stage investors evaluate founders, markets and risk.
Read on Substackarticle·How Investors Think
Sample essay: What 'traction' means before revenue
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Fundraising · Sample
article·How Investors Think
Sample essay: Leading when the plan breaks
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Founder leadership · Sample
The show
Investors in Trucks
Conversations about investing and entrepreneurship, on the road. Watch episodes on the show's own site.
Visit investorsintrucks.comvideo·Investors in Trucks
Investors in Trucks — featured episode
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Startup building · Sample
podcast·Investors in Trucks
Investors in Trucks — audio edition
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Founder leadership · Sample
On stage
Speaking topics
- 01
Startup building
Turning an idea into a company: customers, team, and the early decisions that compound.
- 02
Fundraising
How the process actually works, what to prepare, and how to choose the right partners.
- 03
Investor thinking
A look at how early-stage investors evaluate founders, markets and risk.
- 04
Founder leadership
Leading people and yourself through uncertainty, growth and setbacks.
- 05
Impact investing
Aligning capital with outcomes, and the trade-offs involved.
- 06
AI entrepreneurship
Where AI creates new openings for founders, and how to build responsibly.
Demo
Ask Trey
A knowledge assistant that answers only from Trey's approved writing and talks, with sources for every answer.